My Audience

The main audience for my documentary will be male and female young people, most probably students in and from Hull who are interested in music, bands and the city so therefore do have a social life.
They will mainly be British - otherwise there may be a language barrier and most probably be lower middle/upper working class because this means that they can probably afford or have played instruments in the past. They will also have an active social life - therefore meaning that the documentary has more to do with them and their lifestyle choices.
Religion does not affect the audience  - although it is more likely that they would be Atheist or Agnostic because it is more fashionable - but also because they are educated scientific discovery is probably more of an interest than faith which looks outdated.
It is more likely that my audience would not be married or part of any formal (or written) relationship because they are young.
They like to explore the world around them and exploring new things - therefore they are more likely to sit and watch a documentary because they are more likely to get something more out of it than if they were to watch a meaningless of phatic programme instead.

The vast majority of my audience will be more liberal - therefore read The Guardian, or NME and will take more of an interest in local publications like TenFoot City than the Hull Daily Mail - because it is culture based and caters for a younger audiences because it can be fairly radical.

Services like YouTube, Spotify, and Soundcloud will be used regularly by my audience to find new music - but also because they cannot afford to buy all of the music they desire. They will also - to be sociable, use things like FaceBook, Twitter and perhaps Tumblr to connect with others and share various things they find - thus making this a very valuable marketing tool for the documentary.

Television programmes like Jools Holland and the Arena documentary series would be viewed by my audience - because they show the alternative music scenes rather whatever is popular in the charts. Other programmes may include the Channel Four Barclaycard Mercury Prize Sessions or the repeats of Old Grey Whistle Test on BBC Four or other alike programmes on BBC Four.
Music Awards will be valued - but generally only the Mercurys or The NME Awards because they are more alternative present themselves to be based on more artistic merit than ceremonies like the BRITS.

Films will not be a vital part of their interests - generally they will be whatever is popular at the time rather than something more alternative or avant garde because they are harder to get hold of. Music documentaries about bands they like will of course be seen but not based on who directs it - just on the subject of the film. Directors like Roger Sargent and Julien Temple though would be more likely to make these films, after producing them about The Libertines, Sex Pistols, Blur and Joe Strummer - alternative icons which would fit in with or be held as heroes to my audience.